Chillar Party, Surf Excel & Other stories!

Thanks to my job, I need to keep updated on Luxury marketing and innovations that are taking shape there. So this morning I was reading an article on how luxury brands are taking to in-film promotions – particularly for regional films. Increasingly, regional (rather, rural folk!) are beginning to consume aspirational brands which were earlier associated with urban folk. HUL (Hindustan Unilever Limited) has gone … Continue reading Chillar Party, Surf Excel & Other stories!

9 things I liked about 99: The Movie

There are some movies that are in the category of “light” movies – that entertain delightfully and make you chuckle in your seat! 99 is one such. It contains, good, clean, unparalelled humour! The twists and turns in the plot reminded me of “Lock, Stock and Two smoking Barells – a 1998 British movie by Guy Ritchie.          There are some movies … Continue reading 9 things I liked about 99: The Movie

Ghajini – Reviewed!

(NO SPOILERS!).. Read on.. I wonder if this is the first audience blog-post about Ghajini on the internet! 😉 —————————————————————————————— Ghajini has all the makings of a block-buster! (Duh! – Aamir Khan!) … Actually,  I am an Aamir Khan fan myself (Read my review of Taare Zameen Par) and I was lucky enough to be able to catch a paid preview of Ghajini at Fame … Continue reading Ghajini – Reviewed!